Laiibhari Entertainment
Description
Laiibhari is carving its niche in the ever-evolving OTT market by presenting a platform that caters to the diverse sensibilities of Maharashtra’s populace. With a wide array of genres, including drama, romance, comedy, and historical sagas, the platform ensures that there’s something for everyone. From the bustling city life of Mumbai to the tranquil villages nestled in the Sahyadri ranges, Laiibhari’s content portfolio is a tapestry that weaves together the essence of Maharashtra.
Client requirements
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As a Video Production agency, our client wanted to create a mobile-friendly website. He also had a special need for an optimized, SEO-friendly website that loads quickly. Additionally, he wanted to execute SEO and see results. Additionally, the customer requested a clean, appealing layout for his website.
Client Name
Umesh Patil
Country
India
Project Duration
30 Days
Team Size
4 Resources
Technology
React Native, React Js, Python
Other Tools
Jeera, Github
Server
AWS
Testing Tool
Selenium
Challenges and Solutions
To ensure the platform’s success, a number of obstacles must be overcome during the creation of the OTT platform. Following are some typical issues and potential solutions we have delivered.
Content Management and Delivery
Challenge: managing a wide variety of metadata and guaranteeing efficient content delivery.
Solution: Use a trustworthy Content Delivery Network (CDN) in conjunction with a powerful Content Management System (CMS) that enables effective content categorization, tagging, and integration to ensure optimized content delivery.
Monetization
Challenge: Deciding on the best monetization strategy that balances revenue generation with user experience.
Solution: Give users options while creating income streams by providing a range of monetization models, such as subscription plans, AVOD, and TVOD.
Quality of Service
Challenge: Assuring lag-free streaming across various devices and network conditions.
Solution: We have Implemented adaptive bitrate streaming, which automatically adjusts video quality based on the user's internet speed, and conducted thorough performance testing to identify and resolve potential bottlenecks.
Technical Infrastructure
Challenge:
Building a scalable and reliable technical infrastructure to handle increasing user loads.
Solution: We used cloud-based solutions with scalability and a microservices architecture, and we continually analyze and optimize the platform's performance.
User Experience
Challenge: Creating an interesting and intuitive user interface that improves the user experience.
Solution: During the development phase, we conducted user testing and gathered input to refine the UI/UX and ensure it fits with user preferences.
Differentiation and Competition
Challenge:
Standing out in a competitive market with numerous OTT platforms.
Solution: To differentiate your platform and target a certain audience segment, focus on a strong media player, unique features, and an amazing user experience.
Based on subscription-based business strategies, this kind of streaming software charges users a monthly fee in exchange for unrestricted access to films and television shows.
A form of distribution mechanism called TVOD allows users to pay only for the particular TV shows or films they want to watch. At the moment of login, such a model does not impose any fees.
When you watch Hotstar, Amazon Prime, or Zee5, you can see AVOD in action because ad money is used to cover production and hosting costs.
You can get all the information related to your platform on a single page starting from the of subscribers, no of visitors, and so on..
Client Feedback
Kudos to iCode49 Team, They have successfully delivered our OTT platform in just few weeks. Excellent technical knowledge, outstanding customer service, and steadfast commitment to our success.
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